Does your training matter? (Week 5)

 Training Matters1

In Week 1 we set out to define the criteria for what matters to the organisation. This is how we are able to determine whether our training really matters. The four key criteria we identified were:

1. The efficiency of the training function

2. Key performance indicators for the organisation

3. Return on training investment

4. The organisation’s psychological capital

In Weeks 2 & 3, we looked at the actual efficiency of the training function and we offered the key measurement criteria/data from the efficiency of the training function and its potential impact on the organisation’s KPIs.

In Week 4, we looked at the key measures for return on investment for the organisation.

This final week, we look at “Psychological Capital” – the sum of the positive opinion held by people OUTSIDE the organisation. How the organisation is perceived in terms of psychological capital is divided into 3 types:

1 –  as a producer of goods and services (Image? Usefulness of product? Social acceptability of product? etc.)

2 – as an employer (Great place to work?)

3 – as a corporate citizen (Ecological stance? Contributions to Charity? Assistance to region/area/town?)

What are psychological capital measures as a producer of goods & services? Research suggests:

– Quality Awards

– Business Awards

– ISO type Awards

– Brand recognition research & studies

etc.

What are psychological capital measures as an employer? Research suggests:

– Fortune’s “Best companies to work for Index”

– EU Commission’s “Best 100 Employers”

– Investors in People – “Raising the Standard”

– Sunday Times “Top 100 Companies”

etc.

What are psychological capital measures as a corporate citizen? Research suggests:

– Dow Jones

– FTSE Index of socially responsible companies

– Cristian Aid – report on corporate responsibility

etc.

E-mail us or give us a call, make plans to make your training matter.

 

 

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s